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MEET OUR TEAM

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Driven by Purpose Image

Ameze Obaseki

Lead Partner & Strategy Consultant

Ameze is a strategy consultant with experience across marketing, insights, and corporate strategy. She has worked with multinational organizations including Heineken and Ernst & Young, contributing to high-impact projects across trade, financial services, and energy.

Her career began in marketing and insights, sharpening her ability to understand markets and uncover real opportunities. At EY, she supported strategic mandates including business planning, industry research, and large-scale development initiatives such as the Afrexim Abuja Trade Center.

Today, she partners closely with founders to validate ideas, build strong business models, and become investor-ready. Her strength is seeing the big picture while spotting blind spots others miss—and transforming ideas into structured, actionable plans.

Ameze is a strategy consultant with experience across marketing, insights, and corporate strategy. She has worked with multinational organizations including Heineken and Ernst & Young, contributing to high-impact projects across trade, financial services, and energy.

Her career began in marketing and insights, sharpening her ability to understand markets and uncover real opportunities. At EY, she supported strategic mandates including business planning, industry research, and large-scale development initiatives such as the Afrexim Abuja Trade Center.

Today, she partners closely with founders to validate ideas, build strong business models, and become investor-ready. Her strength is seeing the big picture while spotting blind spots others miss—and transforming ideas into structured, actionable plans.

Driven by Purpose Image
Driven by Purpose Image

Ayomide Talabi

Business Consultant

Talabi is a business consultant with deep experience in strategy and entrepreneurship, focused on helping organisations achieve meaningful, sustainable transformation and growth.

He has built and led multiple businesses across sectors including logistics and education. During his time at Ernst and Young, he delivered high-impact consulting engagements in financial services and the public sector. He brings a practical, execution-driven approach to strategy while infusing sustainable business strategies as trained by Harvard Business School. His career spans real estate, human resources, consulting, hospitality, logistics, and manufacturing, with experience across Nigeria and England.

Today, Talabi collaborates with business leaders and decision-makers to identify critical gaps, optimise operations, design effective strategies, and drive real change as they innovate, scale, and remain disruption -proof (resilient)

Talabi is a business consultant with deep experience in strategy and entrepreneurship, focused on helping organisations achieve meaningful, sustainable transformation and growth.

He has built and led multiple businesses across sectors including logistics and education. During his time at Ernst and Young, he delivered high-impact consulting engagements in financial services and the public sector. He brings a practical, execution-driven approach to strategy while infusing sustainable business strategies as trained by Harvard Business School. His career spans real estate, human resources, consulting, hospitality, logistics, and manufacturing, with experience across Nigeria and England.

Today, Talabi collaborates with business leaders and decision-makers to identify critical gaps, optimise operations, design effective strategies, and drive real change as they innovate, scale, and remain disruption -proof (resilient)

Driven by Purpose Image
Driven by Purpose Image
Driven by Purpose Image

Itunu Abidoye

Products, Strategy and Operations Specialist

Itunuoluwa Abidoye is a Senior Product Designer, Artificial Intelligence and Data Scientist with over seven years of experience designing user-centric, scalable solutions across fintech, sustainability, and e-commerce. Endorsed by The United Kingdom government via Tech Nation as an Exceptional Promise Global Talent, and Awarded Global Tech Hero (UK Product Design Category),Itunu blends AI expertise with design innovation to create impactful products.

His career highlights include designing ESG data tools for Net Purpose, leading the mobile app design team at Leatherback, designing AI e-learning platforms for the World Bank Group and more. He also co-founded Petra Technologies, driving blockchain innovation and securing funding.

Itunu holds a Distinction in M.Sc. Artificial Intelligence and Data Science from the University of Hull, certifications in UX Design, and is an alumnus of Bowen University. He excels in leveraging data, user research, and design thinking to deliver intuitive, business-aligned solutions.

Itunuoluwa Abidoye is a Senior Product Designer, Artificial Intelligence and Data Scientist with over seven years of experience designing user-centric, scalable solutions across fintech, sustainability, and e-commerce. Endorsed by The United Kingdom government via Tech Nation as an Exceptional Promise Global Talent, and Awarded Global Tech Hero (UK Product Design Category),Itunu blends AI expertise with design innovation to create impactful products.

His career highlights include designing ESG data tools for Net Purpose, leading the mobile app design team at Leatherback, designing AI e-learning platforms for the World Bank Group and more. He also co-founded Petra Technologies, driving blockchain innovation and securing funding.

Itunu holds a Distinction in M.Sc. Artificial Intelligence and Data Science from the University of Hull, certifications in UX Design, and is an alumnus of Bowen University. He excels in leveraging data, user research, and design thinking to deliver intuitive, business-aligned solutions.

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